Daniel Ziriakus, director of marketingFebruary saw Camper & Nicholsons welcome a newdirector of marketing to its team. Daniel Ziriakus, whooriginally hails from Munich, Germany, has been living in theUS for the past nine years and has an impressive backgroundin the superyacht industry. His previous position, as directorof marketing at Northrop & Johnson in Fort Lauderdale, sawhim manage the company's global brand repositioning.Prior to this, Ziriakus was head of the US marketing department for Fraser Yachts,undertaking an integral role in the redesign and development of the Fraser Yachts brand. But his experience in the luxury market extends beyond this, both at BridgerConway,a global branding agency based in Miami, where he worked on high-profile accountsthe likes of St Regis and the Ritz-Carlton, and before this at Estée Lauder's marketingdepartment in Munich.Camper & Nicholsons COO, Laurent Perignon, comments on this new appointment,"We're delighted to welcome Daniel to Camper & Nicholsons and believe his creativevision fits well with our company's objectives. His career success to date clearlydemonstrates his natural flair and skill in achieving first-class results, so we are excitedabout working on future marketing strategies with him."Ziriakus has a bachelor of science degree in advertising and design and an MBAfrom the University of Miami, specialising in strategic marketing and branding. Beyondthe world of yachting he enjoys a wide range of adrenaline-fuelled activities,including skiing and snowboarding.NEW APPOINTMENTS AT CAMPER & NICHOLSONS 8Isea&iISPRING-SUMMER 2012[ssecae&inesNews from aroundthe world of luxury yachting ]The best of St Barths Loyal fans of the St Barths Bucket returned inforce this year to celebrate the 17th annualregatta. From 22 to 25 March, St Barths' GustaviaHarbor was bustling with some of the world'sfinest high-performance yachts as they gatheredto make the most of the event. As always, actionon the water was the prime focus but with sucha compelling island backdrop it was inevitablethat the week's festivities would seep ashore,and a fantastic schedule of parties kept racingparticipants enjoying the high-octane fun wellinto the night.As a sponsor of the event, Camper &Nicholsons had both brokers and clients at theBucket to cheer on an impressive selection ofsailing yachts from its sale and charter fleet,including the 54m (177') Parsifal III from PeriniNavi, the 42.9m (140'7) Koo from VittersShipyard, the 34.97m (114'8) Sojana from GreenMarine, and the 30.48m (100') Virago fromNautor's Swan. For more information on these yachts, see page 24
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